Privacy Policy

The following privacy statement describes the use, collection, and sharing of your personal information when you visit or purchase products from (the “Site”).

The personal information we collect 

The Site automatically collects information about your device, such as the web browser you are using, your IP address, the time zone in which you are located, as well as some of the cookies you have installed. We also collect information as you browse the Site, including what pages or products you view, what sites or search terms you used to find the Site, and how you use it. Device information is what we refer to as automatically-collected information.

Following are the technologies we use to collect Device Information:

  • A “cookie” is a data file that is placed on your device or computer and is usually marked with a unique anonymous identifier. Visit for more information and to learn how to disable cookies.
  • Log files are used to track information about actions occurring on the Site, and these files include IP addresses, browser types, Internet service providers, referring/exit pages, and the date and time stamps.
  • An electronic file called a “web beacon”, “tag”, or “pixel” can be used to keep track of how you interact with the Site.


Furthermore, we collect certain information about you when you purchase through the Site or attempt to purchase through the Site, such as your name, billing and shipping addresses, credit card number, email address, and telephone number. “Order Information” is what we call this information.

We refer to “Personal Information” both as Device Information and as Order Information in this Privacy Policy.

How do we handle your personal information?

Order Information collected by us is used to fulfil your orders placed through the Site (such as processing your payment information, arranging for shipping, and sending you invoices and/or order confirmations). In addition, we use the Order Information to:

  • Contact you;
  • Check our orders for possible fraud or risk; and
  • Provide you with information or advertising about our products or services based on the preferences you have shared with us.

Our primary goal is to screen for potential fraud and risk, as well as to improve and optimize our Site (for example, by developing analytics about how customers browse and interact with the Site and assess the effectiveness of marketing and advertising campaigns).

Sharing your personal information

For the purposes described above, your Personal Information may be shared with third parties. For example, Shopify powers our online store. For more information, please click here:

To better understand how our customers use the Site, we also use Google Analytics. Visit Google’s policies for more information about how it uses your personal information: The following link can also be used to opt out of Google Analytics:

Our third party partners may also share your Personal Information to comply with laws and regulations, to deal with subpoenas, search warrants, or other lawful requests, and to otherwise protect our rights.

Advertising based on behaviour

You will receive targeted advertising and marketing communications from us based on the Personal Information we’ve collected about you. 

The Network Advertising Initiative’s (“NAI”) educational page explains how targeted advertising works:

By using the following links, you can disable targeted advertising:

For Facebook:

– Google:

– Bing: us/resources/policies/personalized-ads 

If you wish to opt-out of some of these services, you can do so through the Digital Advertising Alliance’s opt-out portal:

Avoid tracking

The data collection and use practices on our Site are not altered when we see a Do Not Track signal from your browser.

Your rights

Residents of the European Union have the right to access their personal information and to ask that their information be corrected, updated, or deleted. The following information can be used to contact us if you would like to exercise this right.

Additionally, if you are a European resident, we note that we process your information to comply with our legal obligations to you (for instance, if you place an order on the Site) and to pursue our legitimate business interests. In addition, please be aware that we will transfer information about you outside of Europe, including to Canada and the United States.

Data retention

If you place an order through the Site, your Order Information will be retained until you request that it be deleted. 


A periodic update to this privacy policy will be made to reflect changes in our practices or to comply with operating, legal, and regulatory requirements.


Under 18s are not permitted to access the Site.

Contact us

In order to learn more about our privacy practices, to ask questions, or to make a complaint, you can contact us by email at or by mail at the following address:

[Re: Privacy Compliance Officer]

NEWAGEDESIGNUK LTD, 19A East Park Road, Leicester, LE5 4QA, United Kingdom

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